When undertaking a home improvement project, it is crucial to look at the big picture. This means not only how much you will enjoy your new investment, but how it adds value to your home, how long it will last, and what it will cost to maintain. 

Adding flooring to your home is no exception. If you’re looking at flooring options and considering concrete flooring as a solution, an important consideration is your return on investment. 

Keep reading to learn how concrete flooring provides the best ROI when compared to other flooring options.


Why consider ROI when investing in your home or commercial property?

Costs can be deceiving. Just because something is cheaper when you initially buy it, does not mean that it will be the least expensive in the long run. 

We work with a lot of home and commercial property owners who go with the cheapest option in the short term, thinking that they are being budget-conscious and saving money on their home. While we appreciate this approach and understand the need to save when you can, when it comes to flooring this is rarely the best option.

To get the best ROI on home and commercial property improvement projects, it is crucial to look at the life of the floor. Will it require lots of repairs? How long will it last? Will I have to pay for special maintenance? Once you get a sense of these aspects, you’ll get the true cost of your home improvement project.

When it comes to flooring, we don’t think there is any competition for the flooring option that provides the best ROI: concrete flooring. Here’s why:


Longer lasting

New Commercial Grade waterproofed Flooring

When it comes to a return on investment, a crucial aspect is how long your investment will last. Whether you’re looking for a floor for your home or commercial space, a concrete floor is an excellent option that will last you a long time.

Unlike carpeting or vinyl flooring, with proper maintenance a concrete floor could last you decades. While the upfront cost could be slightly more, in the long run you’ll save money by not having to regularly install new flooring. 

As we’ll speak to later in this post, you’ll also always be able to switch the look of your concrete floor without installing a new one given the range of finish options.



We don’t know about you, but we think there is nothing worse than a floor you need to baby. What good is a long-lasting floor if it needs to be treated carefully in fear that it may be critically damaged? Particularly in commercial settings, it is crucial that your floor can take constant use and abuse without failing. 

You won’t find a more durable option than concrete flooring. In fact, there is a reason that it is used so much in commercial settings! If it can put up with heavy machinery and fork lifts, your family’s dinner parties or your restaurant’s lunch rush will be nothing.

In addition to being able to stand up to heavy physical use, it is also extremely resistant to stains and moisture damage. If your pet has an accident while you’re on vacation or there is a pipe leak that goes unnoticed, clean up will be relatively easy with minimal damage incurred. This will increase the lifespan of your floor and reduce the need for repairs, increasing your return on investment in the long run.


Easier to maintain 

If you are spending lots of time every week cleaning a floor with special solutions, or you need to hire a professional to constantly get stains out of your floor, can it be considered a good investment?

Concrete floors are likely the easiest widely available floor to clean and maintain. The foundation of the floors are a slab of concrete, making them incredibly hard to damage.

All you’ll need to maintain your floors is a broom and mop in combination with a neutral cleaning agent. We do recommend that you wax and polish your floor once a year. This will ensure it stays in optimal condition and looks beautiful for as long as possible.


Aesthetic flexibility

One of the greatest beauties of concrete flooring is that you have virtually limitless options when it comes to how your concrete floors look. 

Some refinishing choices at Rock Solid Waterproofing include:

  • Acid Stain – more vibrant colors, mottled appearance with a highly variegated finish.
  • Fast Stain – flecked appearance in a highly variegated finish.
  • Water-Based Stain – less vibrant, muted, slight color variations.
  • Acrylic Sealer – uniform color. Relatively hard, yet slightly flexible.
  • Standard Epoxy – uniform color. Very hard, durable and chemical resistant.
  • Metallic Epoxy – brilliant metallic effect with a unique flow and color on each floor.
  • Terrazzo (light broadcast) or Granite (full broadcast) Epoxy – color chips broadcasted into the liquid epoxy. Variety of colors and combinations available.
  • Quartz Sand Epoxy – uses colored quartz sand in a double-layer broadcast system.

How does this sort of flexibility provide an ROI? It’s actually quite simple. You can get the exact right look to complement your space. No settling on a look that is almost quite there. You can choose the perfect color.


Bonus: you can change the look whenever you want

Aesthetic flexibility not only gives you value in the now. You can change the finish — the look, color, and texture of your concrete floor — without going through an entire installation process with a new floor.

Refinishing in the look you want will be a lot cheaper than replacing the entire floor down the road — giving you a fresh look at a much lower cost.


See for yourself how concrete flooring can add value to your home

At Rock Solid Waterproofing, we’ve been working with home and commercial business owners to provide long-lasting, exquisite-looking concrete floors for years.

Contact us today to get started on your concrete floor installation or learn more.